How To Find The Right Designer

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How To Find The Right Designer

Business is very complex — just like it was complex 50 years ago, and just like it will be complex 50 years from now. At the core of this complexity lies a need for effective communication, and this is why choosing a designer is such a very important task when it comes to ensuring your business’s success.

 

[icon icon_name=”fa-heart” icon_color=”theme”] Trust Your Gut

The most important thing to remember is to trust your gut. If you don’t like the person or their past work,

 

[icon icon_name=”fa-eye” icon_color=”#fff”] The Visuals

It should be fairly obvious, when hiring a graphic designer, that the most important thing to look at

Recognizing good visual design can be tricky for non-designers, but there are a few key elements to look for. Does the text have enough breathing room? Is the page laid out on a grid? Do the visuals match the content’s message?

After browsing a couple site galleries, you should start having a better feel for what constitutes a good design.

In the end, it’s mostly about trusting your instincts and going “wow!” when you see somebody’s work.

 

Things That Might Help

  • Ask another designer to help you evaluate the designer’s work
  • Look for someone who pays attention to small details
  • Compare their work with other well-designed sites

 

[icon icon_name=”fa-eye” icon_color=”#fff”] Structure and Form

Good designers establish a strong visual hierarchy. The most important things on a page should pop out. After all, design is not just making things pretty, it’s also making them work well.

A great way to evalute a design is to check it against each of the design principles.

 

Things That Might Help

  • Look for clear call to actions that tell the user what to do next
  • Look for a strong information hierarchy throughout the page

 

DRKMTTR Creative

DRKMTTR provides global design services to help companies solve increasingly complicated problems.

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